is a blog dedicated to showcasing inspiring creative from around the world. ART / DESIGN / TECH / ADVERTISING / PHOTOGRAPHY / FASHION / DIGITAL.
Greg is a British born Digital Creative and Strategist residing in Stockholm, Sweden. Working professionally since 1998 both online and off, he has created communication & creative solutions for global brands such as: Lee Jeans, Budweiser, Orange, Sony Music/Levi, Converse, Diet Coke, adidas, Volvo, BMW, Universal, H&M and the BBC - to name a selection. His focus today lies within people centric digital channels, creating more meaningful experiences and solutions, helping brands to realise their position by creating strategies, driving brand direction, raising awareness, assisting brand vision, and pushing core values.
Another interactive music video, this time by Sam Sure and Giacomo. A simple idea that pulls the user into a interactive 3d video with street scene glimpses of London. Nothing new technology wise here, but the simplicity of functionality mixed with user curiosity and smart editing makes a haunting visual soundtrack that just works in combination.
Fashion photographer and filmmakerJacob Suttonswaps the studio for the slopes of Tignes in the Rhône-Alpes region of south-eastern France, with a luminous after hours short starring Artec pro snowboarder William Hughes. The electrifying film sees Hughes light up the snow covered French hills in a bespoke L.E.D.-enveloped suit courtesy of designer and electronics whizz John Spatcher.
We've seen more and more interactive music videos popping up in the last year or so, this new one from the Red Hot Chili Peppers is a nice engaging entry for the band into this arena. Fans and users control which band member they see and can interact with the rooms to find hidden behind the scenes footage.
YouTube has had a limited form of interactivity for a while, but I can see these type of executions becoming more wide spread within YouTube and other social networks in the near future.
