FILTERED > by Gregory James Brown

is a blog dedicated to showcasing inspiring creative from around the world. ART / DESIGN / TECH / ADVERTISING / PHOTOGRAPHY / FASHION / DIGITAL.
Greg is a British born Digital Creative and Strategist residing in Stockholm, Sweden. Working professionally since 1998 both online and off, he has created communication & creative solutions for global brands such as: Lee Jeans, Budweiser, Orange, Sony Music/Levi, Converse, Diet Coke, adidas, Volvo, BMW, Universal, H&M and the BBC - to name a selection. His focus today lies within people centric digital channels, creating more meaningful experiences and solutions, helping brands to realise their position by creating strategies, driving brand direction, raising awareness, assisting brand vision, and pushing core values.

Thursday, 21 August 2008

FALLON - Tomas Mankovsky


Last week I had a like-minded meeting with Fallon creative, Tomas Mankovsky. The general conversations were
about creativity and advertising, it was interesting to find out more about how Fallon let him take Mondays off to 
work on his own projects. But then again of course they would as they feed back into the company, but that's not
why he does it, all us creatives need other outlets, things we don't have to put logos on or sell into clients.

Above is one such self-initiated project which I really like! He tried to sell it first to a very famous music channel,
but as that channel is famous for not paying for creative, it didn't go through. The week after through Fallon they
sold it into Sony. The life of an idea is funny old thing, they are like fish!

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