FILTERED > by Gregory James Brown

is a blog dedicated to showcasing inspiring creative from around the world. ART / DESIGN / TECH / ADVERTISING / PHOTOGRAPHY / FASHION / DIGITAL.
Greg is a British born Digital Creative and Strategist residing in Stockholm, Sweden. Working professionally since 1998 both online and off, he has created communication & creative solutions for global brands such as: Lee Jeans, Budweiser, Orange, Sony Music/Levi, Converse, Diet Coke, adidas, Volvo, BMW, Universal, H&M and the BBC - to name a selection. His focus today lies within people centric digital channels, creating more meaningful experiences and solutions, helping brands to realise their position by creating strategies, driving brand direction, raising awareness, assisting brand vision, and pushing core values.
Showing posts with label Inspiration. Show all posts
Showing posts with label Inspiration. Show all posts

Thursday, 4 November 2010

INFLUENCERS (FULL VERSION)

When I saw the trailer for this last month, I thought I would have to wait and
catch it at a film festival, or buy it on DVD. Nice to now see it so quickly ;-)

Looking forward to seeing more clips, seems this could be much longer...
A full documentary would be nice :-)

Monday, 5 October 2009

Stefan Sagmeister - 7 year itch


I was lucky enough to hear Sagmeister talk at Offf 09, last May in Portugal. Although he is one of those speakers
who seems to be at all the conferences, the way he articulates his presentations and the simplicity of the themes
are always really impactful and memorable. A must see speaker!

In this new Ted talk above, he talks about the break he takes every 7 years from commercial work and puts a lot of
great rational behind it. I had a similar break for 6 months in 2003, really beneficial... hhhmmm roughly 7 years ago ;-)

Thursday, 27 August 2009

iFOUND - New ffffound.com app


If you are a fan of the ffffound.com site (as many creatives are) now you can get your inspiration on the go ;-)

Wednesday, 26 August 2009

ART & COPY - Advertising & Inspiration


Art & Copy is a powerful new film about advertising and inspiration. It reveals the work and wisdom of some of the
most influential advertising creatives of our time -- people who've profoundly impacted our culture, yet are virtually
unknown outside their industry. Really wanna see this!

Monday, 10 November 2008

KEVIN ROBERTS - Ideas As The Currency Of The Future



Kevin Roberts, CEO of Saatchi & Saatchi (also founder of Lovemarks) has plenty of wise words! Many of these things 
you may have read or heard in books, blogs, presentations etc. What's interesting is we keep hearing them again and again! 
Really like his comment about consumer research and analysis - If you wanna know about lions go to the jungle, not the zoo!

Monday, 3 November 2008

THE DESK - Lexus Leading In Content


This video (The Desk) is from the Lexus Lstudio site, which is packed full of interesting ideas, content & entertainment.
More brands need to adopt this marketing model, the brands that are thinking this way are the ones striving in these odd, different 
but exciting times! Apple, Google, Nike, Skype and so on! Giving things for free that is :-)

Then: (Old model) Ideas about brands: Faster, safer, cheaper... etc
Now: (New model) Brands about ideas: Live well, have fun, real beauty... etc

Lexus have now adopted this ethos -
BRANDS ABOUT IDEAS... 
Giving the customer/user more than just a car, giving experiences and ideas/entertainment, 
which then feed back into the brand vision and consumer perceptions, proper branding!


Monday, 18 August 2008

TED - Inspiration / Innovation Video Sphere


Ted has been a constant inspiration to me over the last couple of years. Full of movie clips of great thinkers and
creative minds, who are helping to push the development of mankind within art, science, technology and society. 
This videosphere (knowledge network) has been created independently by Bestiario. The clips are linked tags.
Check out the other experiments by Bestiario, there's plenty of cool interaction play things ;-) Explore!

Thursday, 31 July 2008

TINKER HATFIELD - Inspiration Interview


As we all know inspiration is everywhere, and in this clip above Nike designer
Tinker Hatfield talks us through one of his major creations. Fantastic how he
jumped from one creative industry into another. Would be great if companies 
or big brands would set up exchange programs for creatives, imagine the influx
of fresh ideas and new approaches formed?