FILTERED > by Gregory James Brown

is a blog dedicated to showcasing inspiring creative from around the world. ART / DESIGN / TECH / ADVERTISING / PHOTOGRAPHY / FASHION / DIGITAL.
Greg is a British born Digital Creative and Strategist residing in Stockholm, Sweden. Working professionally since 1998 both online and off, he has created communication & creative solutions for global brands such as: Lee Jeans, Budweiser, Orange, Sony Music/Levi, Converse, Diet Coke, adidas, Volvo, BMW, Universal, H&M and the BBC - to name a selection. His focus today lies within people centric digital channels, creating more meaningful experiences and solutions, helping brands to realise their position by creating strategies, driving brand direction, raising awareness, assisting brand vision, and pushing core values.

Sunday, 6 April 2008

R.I.P. - Paul Arden

On Tuesday last week, advertising great Paul Arden sadly died after a long illness.
As executive creative director at Saatchi & Saatchi during its heyday, Arden helped create some classic
ads for clients such as British Airways and Silk Cut. In his latter years he made a name for himself as
a writer with books such as, It's Not How Good You Are, It's How Good You Want To Be and his second
book, Whatever You Think, Think The Opposite (both are must reads)
A true maverick who will be sadly missed within the advertising industry and beyond!

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