FILTERED > by Gregory James Brown

is a blog dedicated to showcasing inspiring creative from around the world. ART / DESIGN / TECH / ADVERTISING / PHOTOGRAPHY / FASHION / DIGITAL.
Greg is a British born Digital Creative and Strategist residing in Stockholm, Sweden. Working professionally since 1998 both online and off, he has created communication & creative solutions for global brands such as: Lee Jeans, Budweiser, Orange, Sony Music/Levi, Converse, Diet Coke, adidas, Volvo, BMW, Universal, H&M and the BBC - to name a selection. His focus today lies within people centric digital channels, creating more meaningful experiences and solutions, helping brands to realise their position by creating strategies, driving brand direction, raising awareness, assisting brand vision, and pushing core values.

Wednesday, 17 March 2010

NEW Volkswagen iPhone app - Think Blue. Challenge


After the success of the previous Volkswagen GTI racing iPhone app, comes this one for the Polo, with a focus on
car efficiency this time, or rather how efficient you are as a driver... how bad do you drive? How can you save petrol etc?

I doubt this app will have the same amount of downloads though, we're see who wants to drive efficiently...
I may end up eating my words... gonna check it out now for playability :-)
But it will bring attention to one of the main assets of the car. And all cars soon I'm sure!

Previous app case below...


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