READ MORE - Simple Effective Ad

Nice ad here which is straight to the point! There should probably be one referencing spending

too much time online just surfing, as we all tend to do these days! The ad is for a publishing company.

CHANGE IS GOOD!

Over the next few months the Filtered Blog will 

be going through some changes, content wise.

There will still be plenty of lovely creative stuff

highlighted from around the world, as like now.

But there will be extra content which will appear

slowly at first, then hopefully develop.

I can't say more at the moment as I'm not sure

myself how this development will progress. 

Keep posted to see ;-)

MUSICAL MOMENTS - #1

In early 2005 I was lucky enough to see the King Monkey himself perform at the adidas Superstar 35th anniversary

party in Stockholm. I believe it was the first time he'd done those early classics, rather than his solo stuff, which 

was a great surprise! That summer he did the festival circuit with the same set, but you can't really ever get better 

than the Glastonbury festival! The BBC coverage is always outstanding from Glasto if you're stuck at home :-(

FALLON - Tomas Mankovsky

Last week I had a like-minded meeting with Fallon creative, Tomas Mankovsky. The general conversations were

about creativity and advertising, it was interesting to find out more about how Fallon let him take Mondays off to 

work on his own projects. But then again of course they would as they feed back into the company, but that's not

why he does it, all us creatives need other outlets, things we don't have to put logos on or sell into clients.

Above is one such self-initiated project which I really like! He tried to sell it first to a very famous music channel,

but as that channel is famous for not paying for creative, it didn't go through. The week after through Fallon they

sold it into Sony. The life of an idea is funny old thing, they are like fish!

FOR GOD - Guerilla Marketing / Scam

Something rather funny, but also very controversial has just come to light in Sweden. The company 

that make the machine you push when wanting to cross the road, have come out and said that the 

iconology is actually a well-known Christian symbol... referring to that there is only one path to God. 

The device is in 55 swedish cities and 17 different countries, the company have kept it secret until now.

This is the best guerilla marketing campaign I have ever heard of! But take a look at the company website...

Prisma Teknik and all the signs are there. Read full story in Swedish...

BRAIN ENO & DAVID BYRNE - By Hillman Curtis

The amazing documentary maker Hillman Curtis has made a short film focusing on their new record
Everything That Happens Will Happen Today and on their creative partnership. See the trailer here.
It's been 30 years since the pair created the cult album My Life in the Bush of Ghosts (which I love)
The full film version will be included on the deluxe CD/DVD packaged by Stefan Sagmeister.

If you haven't seen the Hillman Curtis Artist Series, check them out! Stand out inspiration movies about...
Sagmeister / Pentagram / Mark Romanek / David Carson / Paula Scher / Milton Glaser etc

BUILD - Michael C. Place / Pritt Advertising

Design superstar, Ex Designers Republic, Michael C. Place aka Build has recently lent

his hand (and face) to the new advertising campaign to promote the Pritt correction roller

called Mystyle. See the french TV commercial or watch the complete movie.

A good collaboration / pairing up here, really nice to see Michael creating his trademark 

graphics with craft skills, instead of his usual vector magic.

YCN LIVE - Platform For Emerging Talent

YCN have been highlighting creative talent for some time in the UK. Now they

take a big leap internationally with this chestnut of an idea, where the concept

is to put emerging creative talent on the worldwide map. You can also create 

your own events. This is a great simple idea that utilises google maps and focuses

on events and people in areas you want to know about, like where you live.

UNITED VISUAL ARTISTS - Massive Attack

UVA and Massive Attack continue their collaboration with new effects for live shows and tours...

impressive visuals and direction as always by the number one light players!

VOGUE ITALIA - Lovely Shot

Above is a great shot by I'm not quite sure who? It's from Vogue Italia (July Issue)

which was the ''All Black'' issue, only featuring black models, with of course Naomi on 

the cover. Full of great images from the likes of Steven Meisel, I heard the issue is already

a collectors item. See inside if you missed it...

R/GA - Digital Branding

R/GA - One of the top digital agencies, with offices in London, New York & San Francisco...

they are set to start a branding arm to the group, but still with a focus on digital. With technological

driven work in the past for Nike and Nokia, this is a bold and good move for the group, which is needed

online in this day and age. Shame I passed on them when they tried to headhunt me :-(

Read the full story...

Nice statement here...

‘The fundamental principles of branding still apply in digital marketing, yet there are also new

opportunities that are not fully realised by other branding and advertising agencies.’

LSB - 24:hours STHLM Special Guests!!!

Well the summer weather seems to be somewhere else at the moment, so that's even more reason to get out

this Thursday and go to Berns in STHLM, when very special guests Dj's Pete Herbert (London) & Baby G (Barcelona) hit

town for a proper electronic disco knees-up. Recording under the name LSB, their tunes on Eskimo Recordings and

Superdiscoteca have been ripping up dance-floors all over the place! Pete is also one half of super duo Reverso 68.

Check out the special 24:hours mix. More info and invitation here

For guest list requests, send your name to: lista@twentyfourhours.se

Not to be missed! Miss it, miss out!

TED - Inspiration / Innovation Video Sphere

Ted has been a constant inspiration to me over the last couple of years. Full of movie clips of great thinkers and

creative minds, who are helping to push the development of mankind within art, science, technology and society. 

This videosphere (knowledge network) has been created independently by Bestiario. The clips are linked tags.

Check out the other experiments by Bestiario, there's plenty of cool interaction play things ;-) Explore!

SIMPLE BUT EFFECTIVE - Trevor Brady

Trevor Brady has some great photographic art direction going on. Simple and effective details 

which tend to complement the product and add a little mood to the subject, spot on Trev!