FILTERED > by Gregory James Brown

is a blog dedicated to showcasing inspiring creative from around the world. ART / DESIGN / TECH / ADVERTISING / PHOTOGRAPHY / FASHION / DIGITAL.
Greg is a British born Digital Creative and Strategist residing in Stockholm, Sweden. Working professionally since 1998 both online and off, he has created communication & creative solutions for global brands such as: Lee Jeans, Budweiser, Orange, Sony Music/Levi, Converse, Diet Coke, adidas, Volvo, BMW, Universal, H&M and the BBC - to name a selection. His focus today lies within people centric digital channels, creating more meaningful experiences and solutions, helping brands to realise their position by creating strategies, driving brand direction, raising awareness, assisting brand vision, and pushing core values.

Tuesday 16 December 2008

VBS - Scandinavia



Since launching the magazine, all those years ago now, Vice have always been ahead of the game in one form
or another. Creating visual styles or tone of voice and introducing trends to a generation. When VBS was first
launched some years back, there wasn't much around like it, maybe Heavy.com... which has really gone in some
other direction now. A couple of weeks back I was invited to a cosy little breakfast seminar focusing on their plans
for a Scandinavian version, which seems a good idea with fresh concepts to focus on.
What is great about VBS is the content, raw documentaries about unknown scenes or news and current affair topics
which delve deeper or give a more honest reporting style, appealing more to the youth of today. The only thing that
is missing is an RSS feed but there is a newsletter, looking forward to the new content. Check it...

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