FILTERED > by Gregory James Brown

is a blog dedicated to showcasing inspiring creative from around the world. ART / DESIGN / TECH / ADVERTISING / PHOTOGRAPHY / FASHION / DIGITAL.
Greg is a British born Digital Creative and Strategist residing in Stockholm, Sweden. Working professionally since 1998 both online and off, he has created communication & creative solutions for global brands such as: Lee Jeans, Budweiser, Orange, Sony Music/Levi, Converse, Diet Coke, adidas, Volvo, BMW, Universal, H&M and the BBC - to name a selection. His focus today lies within people centric digital channels, creating more meaningful experiences and solutions, helping brands to realise their position by creating strategies, driving brand direction, raising awareness, assisting brand vision, and pushing core values.

Wednesday, 4 February 2009

KIM JONES - Dunhill FW 09/10


I thought it was great when I first heard that Kim Jones would take over Dunhill. The great heritage brand needed a
a good kick to bring it back to life and out of yesteryears. OLD post here...
What I didn't guess or realize was that his own label and collaboration line for Umbro would then disappear, which
is what has happened (correct me if I'm wrong). What was great about these two labels was the fact that they fused
casual with street and casual with sport, which many brands try to do but fail to do with such a natural instinct.
Well I guess if I start rocking the Dunhill it will keep the parents happy, it being one of their fav brands ;-)


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