FILTERED > by Gregory James Brown

is a blog dedicated to showcasing inspiring creative from around the world. ART / DESIGN / TECH / ADVERTISING / PHOTOGRAPHY / FASHION / DIGITAL.
Greg is a British born Digital Creative and Strategist residing in Stockholm, Sweden. Working professionally since 1998 both online and off, he has created communication & creative solutions for global brands such as: Lee Jeans, Budweiser, Orange, Sony Music/Levi, Converse, Diet Coke, adidas, Volvo, BMW, Universal, H&M and the BBC - to name a selection. His focus today lies within people centric digital channels, creating more meaningful experiences and solutions, helping brands to realise their position by creating strategies, driving brand direction, raising awareness, assisting brand vision, and pushing core values.

Thursday, 14 August 2008

DAZED DIGITAL - Goodbye Flash

Dazed & Confused has relaunched its website, with design by its in-house digital team.
Their previous site was ahead of it's time for a magazine and had great content, but the information architecture 
was somewhat flawed. Now they have opted for a more online newspaper-style html site. Brave and the right move
for them! The basic, highly useable look with minimal design elements and grid format is nothing new but correct
for the content and the amount of updates they want to do.

No wonder magazine sales have dropped if they plan to add the whole mag!

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