FILTERED > by Gregory James Brown

is a blog dedicated to showcasing inspiring creative from around the world. ART / DESIGN / TECH / ADVERTISING / PHOTOGRAPHY / FASHION / DIGITAL.
Greg is a British born Digital Creative and Strategist residing in Stockholm, Sweden. Working professionally since 1998 both online and off, he has created communication & creative solutions for global brands such as: Lee Jeans, Budweiser, Orange, Sony Music/Levi, Converse, Diet Coke, adidas, Volvo, BMW, Universal, H&M and the BBC - to name a selection. His focus today lies within people centric digital channels, creating more meaningful experiences and solutions, helping brands to realise their position by creating strategies, driving brand direction, raising awareness, assisting brand vision, and pushing core values.

Monday 17 November 2008

UVA - Xmas Lights



UVA create the Christmas lights for Covert Garden 2008. The light players still had to pitch but won it of course.
 
Individually controllable pixels encased within the tubes will display an ever-changing display of swirling snow, 
gently falling in organic real-world patterns, and providing possibly the only white Christmas London will see this 
year. Full visitor interactivity will come through handy touch screen panels so at certain times of the day, visitors 
can create their very own snow storms. 

Nice to see The Greater London Council running with UVA and putting a twist on tradition with a mix of technology and art. 
Must catch a look at the final thing next month. Full story...

No comments:

Blog Archive